Sprinter Proposal
This project was a proposal for Sprinter to become a key player in the world of running for its users. How? Through several initiatives, including the design of an online tool, both in its digital format and on screens, where users were invited to complete a quick questionnaire with 4 questions.
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Resume
Based on the results, the tool would recommend different shoes depending on the user's physical condition and goals. A small project where I was part of the company as UX Lead.
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Irene Rubio
Design & Art Direction
